Shorthand’s director of content, Matt McGregor, believes the greatest danger for brand publishers “is to say something no one cares about, and no one reads.”
Brand Publishing Briefing: Stripe spins out Indie Hackers, and what to expect from Q2
Stripe spins out Indie Hackers, and what to expect from Q2
Brand Publishing Briefing: Salesforce pulls the plug on Future Forum, and AI’s threat to publishers
Salesforce pulls the plug on Future Forum, and AI’s threat to publishers
Brand Publishing Briefing: Penn-owned Barstool courts controversy, and the brand podcasting boom that isn’t
Uniqlo uses a print magazine for brand awareness, and brand publishing teams search for flexibility.
Brand Publishing Briefing: Uniqlo uses a print magazine for brand awareness, and brand publishing teams search for flexibility
Uniqlo uses a print magazine for brand awareness, and brand publishing teams search for flexibility.
Brand Publishing Briefing: Edelman tells clients to ‘go direct’ and investors love Robinhood Snacks
Edelman tells clients to ‘go direct’ and investors love Robinhood Snacks
The Washington Post offers new subscribers access to Headspace
The Washington Post is offering new subscribers access to meditation and mindfulness service Headspace via a new partnership and promotion.
Brand Publishing Briefing: The Trade Desk gives its publication a facelift and another AI tool for brand publishing
The Trade Desk gives its publication a facelift and another AI tool for brand publishing
Subscription Publishing Briefing: Automated paywall decisioning, and The Information launches a second subscription product.
Automated paywall decisioning, and The Information launches a second subscription product.
Brand Publishing Briefing: Hone wins journalism award, and Betr launches combat sports vertical
A brand publication won a journalism award, and Betr launches combat sports vertical