Publisher-AI deals steam ahead, and how brands are navigating the paid distribution eraOctober 11, 2024 Why healthcare is a great fit for branded entertainment, and OpenAI’s training data is about to be inspectedSeptember 27, 2024 Does Google’s ad tech harm publishers? And ads come to Amazon RufusSeptember 11, 2024 How publishers can defend their businesses from the threat of AI, and Tim Hortons is staging a theater productionSeptember 5, 2024 Misconceptions about involuntary subscriber churn, and Northwell launches an entertainment studioAugust 1, 2024 How Hubspot is pivoting its content for the age of AI, and micropayments get their momentJuly 25, 2024 Netflix and Amazon are getting into branded entertainment, and Andreessen Horowitz goes directJuly 18, 2024 Omnicom joins the agency AI fray, and are publishers really discounting too much?July 11, 2024 The Apple News opportunity for publishers, and a case for independent content teamsJune 26, 2024 Marketers’ love affair with Hollywood, and more people might pay for news than headlines suggestJune 21, 2024 A pivotal year for news publishers, and the end of free rides for brand contentJune 6, 2024 Publishers debate AI partnerships – and marketers desperately want inMay 31, 2024 How useful are Google’s AI Overviews anyway?May 24, 2024 Endgame for web content? Google’s AI Overviews rattle the media industryMay 16, 2024 AI (Dis)content: OpenAI’s licensing deals raise questions for publishers and marketers May 9, 2024 What a TikTok ban would mean for news publishers, and why Best Buy’s deal with CNet makes senseApril 26, 2024 Salesforce+ is seeing success, and news publishers hope for an election subscription boostApril 18, 2024 An ambitious new publication from Robinhood, and publishers’ subscription pullbacks indicate broader challengesApril 11, 2024 A hedge fund powered by reporters, and new subscription laws in the UKApril 4, 2024 AI generates brand safety headaches, and can programmatic ads hurt subscription sales?March 29, 2024
Publisher-AI deals steam ahead, and how brands are navigating the paid distribution eraOctober 11, 2024
Why healthcare is a great fit for branded entertainment, and OpenAI’s training data is about to be inspectedSeptember 27, 2024
How publishers can defend their businesses from the threat of AI, and Tim Hortons is staging a theater productionSeptember 5, 2024
Misconceptions about involuntary subscriber churn, and Northwell launches an entertainment studioAugust 1, 2024
How Hubspot is pivoting its content for the age of AI, and micropayments get their momentJuly 25, 2024
Netflix and Amazon are getting into branded entertainment, and Andreessen Horowitz goes directJuly 18, 2024
Marketers’ love affair with Hollywood, and more people might pay for news than headlines suggestJune 21, 2024
What a TikTok ban would mean for news publishers, and why Best Buy’s deal with CNet makes senseApril 26, 2024
Salesforce+ is seeing success, and news publishers hope for an election subscription boostApril 18, 2024
An ambitious new publication from Robinhood, and publishers’ subscription pullbacks indicate broader challengesApril 11, 2024
