Twitter wants to partner with publishers and allow customers of its “Blue” subscription product to bypass paywalls on their sites, according to new owner Elon Musk.
Musk tweeted on Tuesday about possible changes to its Blue service: For $8 a month, he said Blue could offer an updated feature set including account verification and blue checkmarks, the ability to post longer audio and video, and half as many ads.
Notably for publishers, he added that it could also feature a “paywall bypass for publishers willing to work with” the company, which he said would “also give Twitter a revenue stream to reward content creators.”
Since launching a year ago Blue has offered its subscribers the ability to view content from a network of publisher