75% of consumers are “completely” or “mostly” satisfied with the value for money they get from the digital publications they subscribe to.
7% of subscribers say they are “mostly” or “completely” unsatisfied.
High cost (31%) and irrelevant content (26%) are the top reasons for subscriber dissatisfaction.
Most consumers believe the digital publications they subscribe to offer good value for money, new research by Toolkits and National Research Group found.
Seventy-five percent of subscribers reported being “completely” or “mostly” satisfied with the value for money they receive from the digital publications they subscribe to, based on a study of 2,509 U.S. consumers. Eighteen percent reported being “somewhat