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In this week's Briefing:
New data on consumer perception of news subscriptions from The Reuters Institute reinforces the need for differentiated, high-quality content and habit formation.
Apple will allow users to unlock subscriber-only content from third-party subscriptions within its Podcasts app.
Misleading subscription practices risk undermining publishers’ editorial credibility.
New subscription survey data from The Reuters Institute
The Reuters Institute for the Study of Journalism released some new subscription-related data from survey responses it collected for its 2023 Digital News Report in January and February. The data – from respondents across 20 countries – reinforces what many publishers are already aware of, including:
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