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In this week's Briefing:
Publishers shift their focus to ARPU as subscriber growth slows.OpenAI allows publishers to block it from accessing their content as legal questions around its practices mount.
Publishers shift focus to ARPU as subscriber growth slows
In recent years publishers have slowly deprioritized subscriber volume as a primary indicator of subscription success and begun optimizing toward more meaningful revenue-based metrics instead.
That shift is now reflected in earning reports and public statements, as publishers more prominently attribute revenue growth to increased average revenue per user (ARPU) rather than the size of their subscriber bases.
Both the New York Times and Gannett said ARPU inc