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State of subscriptions: What consumers want

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Recurly

We asked 6,000 consumers what makes a great subscriber experience.

In this global consumer report, you’ll learn about the three pillars that deepen subscriber relationships:

  • Control and personalization: How customization and tailored experiences create an ideal journey that keeps subscribers engaged and satisfied.
  • Acquisition tactics: From seamless payment options, flexible plans and captivating free trials, uncover strategies to attract new subscribers and convert them into loyal customers.
  • Retention strategies: The tactics and approaches that foster long-term relationships and maximize customer lifetime value.