The overturning of Roe v. Wade has eliminated a constitutional right to abortion, sending the country on a regressive path and entering an era where, as the New Yorker points out, pregnancy is criminalized and unsafe abortions could become more common.
Businesses and employers now play a crucial role. The US private sector has been handed a mandate to lead on reproductive rights – the same way it has been pressured to act on other major societal issues including climate change, mental health, or racial justice. The ad industry isn’t exempt from those pressures, and major ad holding companies have updated health benefits to include funding for employees who may need to travel to get abortions, including IPG, Publicis, WPP, Omnicom and Stagwell.
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