Structuring content teams

This Guide will enable you to: Understand the roles and responsibilities of key editorial and publishing staffersEvaluate the pros and cons of various organizational structuresImplement organizational structures to create successful brand publishing teams This guide was updated on February 8, 2023 Editorial and content teams need structure in order to thrive. A well-structured content group is far more likely to operate efficiently, generate better ideas and create consistent systems to produce expert-level content. Clear roles and responsibilities and reporting structures mean content teams that are self-sufficient and feedback systems that are robust. The biggest challenge for content teams is figuring out how to balance efficiency with consistently creating compelling co