In January, Robinhood announced the formation of Sherwood Media, a new subsidiary that will house its news and information divisions, and build on Snacks, its popular finance newsletter. Now, the company’s plans for the new arm appear to be taking shape.
Advertising and sponsorship appear to be a priority for the new publishing brand, with a prominent “advertise with us” label appearing on Sherwood’s holding page. This could enable Robinhood to build a new revenue stream from its media footprint (something more companies with content operations are trying to do) and potentially help it offset some of the revenue declines the fintech sector has been struggling with recently.
Last week Sherwood also published a host of open roles for the new brand, including for an execut