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Google previously said it ranked content in search results to prioritize work created by humans as opposed to artificial intelligence. That’s no longer the case.
The search giant continued the rollout of its Helpful Content Update last week and replaced the words “content written by people” with “content created for people,” as noted by Stack Diary. The change implies that Google – makers of AI technology itself – recognizes the growing role AI is playing in content creation. It also suggests it believes detecting AI content is – or soon will be – impossible to do anyway.
The change follows Google’s announcement in February that it will promote AI-generated content in search results – as long as it is of a high standard.
It’s a chang