Uniqlo uses a print magazine for brand awareness, and brand publishing teams search for flexibility.
Edelman tells clients to ‘go direct’ and investors love Robinhood Snacks
The Washington Post is offering new subscribers access to meditation and mindfulness service Headspace via a new partnership and promotion.
The Trade Desk gives its publication a facelift and another AI tool for brand publishing
Automated paywall decisioning, and The Information launches a second subscription product.
A brand publication won a journalism award, and Betr launches combat sports vertical
Also: Publishers in the UK say subscriptions offer the greatest potential for revenue growth over the next three years.
New AI capabilities designed for brands, and the limits of editorial independence
The company said it is in conversations with publishers about how their content is used to inform responses given by its Bing artificial intelligence chatbot.
Evaluating and implementing organizational structures for editorial teams.