Quantifying paywall circumvention remains a challenge, and click-to-cancel subscription requirements are introduced in France.
A new decree has entered into force in France requiring that businesses allow consumers to cancel subscriptions and contracts online in three clicks or fewer.
Focus shifts to ARPU as subscriber growth slows, and OpenAI allows publishers to block it from accessing their content.
Micropayments vs subscription models, and how subscriber engagement drives retention for the Washington Post.
Google’s AI-driven search experience is here, and legal considerations for brand publishers using AI tools.
Early-tenure subscribers are a growing focus, and publishers worry the FTC’s subscription crackdown could negatively impact their revenue.
Retail media’s supersized growth, and the top skills for content marketers.
Sherwood’s pitch to advertisers, plus why mattress brands love magazines.
The marketing messages that drive news subscriptions most effectively, and the FTC sued Amazon for “sabotaging” consumers’ attempts to cancel subscriptions
In a post-pandemic era, physical events are becoming popular again for brands, particularly as live expressions of their publishing initiatives.