Quantifying paywall circumvention remains a challenge, and click-to-cancel subscription requirements are introduced in France.
Click-to-cancel requirements introduced in France
A new decree has entered into force in France requiring that businesses allow consumers to cancel subscriptions and contracts online in three clicks or fewer.
Subscription Publishing Briefing: August 21
Focus shifts to ARPU as subscriber growth slows, and OpenAI allows publishers to block it from accessing their content.
Subscription Publishing Briefing: July 24
Micropayments vs subscription models, and how subscriber engagement drives retention for the Washington Post.
Brand Publishing Briefing: July 17
Google’s AI-driven search experience is here, and legal considerations for brand publishers using AI tools.
Subscription Publishing Briefing: July 17
Early-tenure subscribers are a growing focus, and publishers worry the FTC’s subscription crackdown could negatively impact their revenue.
Brand Publishing Briefing: July 10
Retail media’s supersized growth, and the top skills for content marketers.
Brand Publishing Briefing: July 5
Sherwood’s pitch to advertisers, plus why mattress brands love magazines.
Subscription Publishing Briefing: June 26
The marketing messages that drive news subscriptions most effectively, and the FTC sued Amazon for “sabotaging” consumers’ attempts to cancel subscriptions
Brand Publishing Briefing: June 26
In a post-pandemic era, physical events are becoming popular again for brands, particularly as live expressions of their publishing initiatives.