Uniqlo uses a print magazine for brand awareness, and brand publishing teams search for flexibility.
Brand Publishing Briefing: Uniqlo uses a print magazine for brand awareness, and brand publishing teams search for flexibility
Uniqlo uses a print magazine for brand awareness, and brand publishing teams search for flexibility.
Brand Publishing Briefing: Edelman tells clients to ‘go direct’ and investors love Robinhood Snacks
Edelman tells clients to ‘go direct’ and investors love Robinhood Snacks
The Washington Post offers new subscribers access to Headspace
The Washington Post is offering new subscribers access to meditation and mindfulness service Headspace via a new partnership and promotion.
Brand Publishing Briefing: The Trade Desk gives its publication a facelift and another AI tool for brand publishing
The Trade Desk gives its publication a facelift and another AI tool for brand publishing
Subscription Publishing Briefing: Automated paywall decisioning, and The Information launches a second subscription product.
Automated paywall decisioning, and The Information launches a second subscription product.
Brand Publishing Briefing: Hone wins journalism award, and Betr launches combat sports vertical
A brand publication won a journalism award, and Betr launches combat sports vertical
This week: Microsoft in talks with publishers over Bing AI chatbot
Also: Publishers in the UK say subscriptions offer the greatest potential for revenue growth over the next three years.
This week: New AI capabilities designed for brands, and the limits of editorial independence
New AI capabilities designed for brands, and the limits of editorial independence
Microsoft in talks with publishers over Bing AI chatbot
The company said it is in conversations with publishers about how their content is used to inform responses given by its Bing artificial intelligence chatbot.